Why Me

There are consistent reasons why 100+ clients — from Argentina to the east coast of China, across 5 continents and 17+ countries — have chosen to work with me.
I've had the privilege of coaching brilliant leaders, complex thinkers, and emotionally intelligent professionals in both English and Portuguese (🇵🇹 🇧🇷).
My clients don’t come to me for gung-ho cheerleading or surface-level performance goals. They come because they’re ready to think deeply, see clearly, and lead meaningfully.
Why Clients Choose Me
1. Depth and Perspective
My journey has taken me from the frontline of policing to army leadership, from the halls of philosophy to corporate meeting rooms. I’ve served as a detective, an officer, a philosopher, and a Big 4 consultant. Turns out I'm pretty (/very) good at investigating complex problems. That diversity of challenge I've grown through means I bring layered perspective — not just professional polish, but lived complexity. I see what others miss.
And that's what you need.
2. Insight Beyond the Obvious
I specialise in helping people uncover blind spots — the subtle patterns, assumptions, or internal scripts that quietly shape (and sometimes sabotage) their leadership. Together, we work beneath the surface to expose what’s really going on — not just what’s presenting on the surface.
3. Thoughtful Strategy
Clients often say I combine the sharpness of a strategist with the soul of a philosopher. I offer models, tools, and leadership frameworks — yes — but always tailored through a lens of who you are and what actually matters to you. It’s not cookie-cutter consulting; it’s coaching with conscience and clarity.
4. Emotional and Intellectual Range
Whether we’re navigating existential questions or stakeholder strategy, I meet you there. This isn’t just about performance — it’s about alignment, meaning, and wholeness. You don’t have to split your intellectual depth from your emotional truth. We bring both.
ROI
Let’s talk about return on investment.
In the final session of a 6-month coaching engagement, a senior leader reflected on the personal transformation they’d undergone. We had returned, many times, to questions of identity — who they were as a leader, and how fulfilled they felt in their role.
In our first session, they’d said: “I don’t feel fulfilled anymore. I want to feel fulfilled again.”
By the end, they had found that thread again — not just intellectually, but in practice. They had a renewed sense of what fulfils them, who they are, and how they want to lead.
Work wasn’t perfect — it never is — but they remembered why they show up. And that made all the difference.
That’s what happened just beneath the surface.
Above the surface — what others get to see (and what HR budget holders can measure) — there were pronounced shifts:
- Clearer communication
- Confident, constructive challenge to the Board
- Stronger collaboration across business units
- Greater executive presence, motivation, engagement, influence
In short: communication, conflict, collaboration, confidence.
If you can name it and measure it, it showed up.
But the real work?
The real work is harder to describe — the kind of shift that doesn’t fit neatly into a PowerPoint slide presenting ROI. It’s the deep work that changes how you lead because it changes how you are.
They knew what that was.
And so could you.